Don’t panic… here’s a plan of attack for your first jobless week So you’re newly unemployed and not sure what to do? Well, first of all, I’m sorry you’re going through this. I know it feels like someone just dumped a heaping cup of stress, anxiety, and depression into the…

Everybody needs a mentor. And if that mentor happens to be tiny, green, and wise as f*ck, well, even better. Yoda may be long gone, (RIP) but, thankfully, the little guy from the swamps of Dagobah left a legacy behind in the form of quotes that will inspire and motivate…

It’s time to set the mood… for sales. — Have you been a little selfish with your customers lately? Ignoring their needs, not listening to their desires, or just flat-out hoping to move from zero to sale with little to no effort on your part? If so, it’s no wonder your customers haven’t been responding as you’d hoped. They…

We need to talk about your bloodshot eyes — Vacation? What’s that? If your bloodshot eyes are scaring everyone at work and you suddenly have a short fuse about, well, everything, you’re probably one printer problem away from snapping. Better use that PTO before you have a mental breakdown and end up going AWOL. …

Isn’t it time your content stood out from the crowd? — You’ve got a blog, an email-subscriber list a mile long, and you UTM all your social-media content because this ain’t your first content-marketing rodeo. But this isn’t enough for you anymore. No, now you’re ready to refine your strategy, stay current on new tools and trends, and analyze your results…

Whatever works… right? — Creativity is an elusive bastard, popping in and out of our lives as it sees fit. It doesn’t come when called, rarely visits at opportune times, and sometimes goes on extended vacations without warning. …

Listen… if you dare — What’s the most unexpected benefit of listening to disturbing podcasts? They help you get stuff done. Like the dishes. Laundry. Even exercise! And if it takes a good old-fashioned murder tale for you to be productive, so be it! P.S. These recommendations are the real deal. I’ve personally listened to…

Do you have the ‘write’ stuff? — All marketers are writers — and yet — many have subpar writing skills. And before you object to that statement, let me explain. You may not be writing novels, but, as a marketer, you are writing — and quite often. Emails — both personal and professional Marketing materials, print and…

Only the strongest content will survive — and the weak will meet a fate worse than death… page 2 of Google. — In the competitive world of content marketing, winter is always here. And that means you don’t have the luxury of sipping wine out of a goblet whilst waiting for your posts to go viral. No, you’re out on the front lines valiantly fighting for your content to be seen. You’re…